INFOMERCIAL

Direct Response Television

The Winning Campaign Starts With A Winning Strategy

  • Our Teams will create a visually stunning and compelling Infomercial for your company.
  • Our Teams will maximize the impact of your campaign by creating special strategic campaign.
  • Our Teams will use a Twitter campaigns and massive marketing to maximize a hooking effect.
  • Our Teams know this winning strategy really works.

“ Let Our Team Prepare A Winning Campaign”

  • Our Teams and Mentors created the very first Infomercials.
  • Out Teams have been in the top 100 since 2008.
  • Our Teams have generated Billions of Dollars USD in sales for our associates.
  • Our Teams have over 40-years of track record of successes.
  • Our Teams have supported the top Fortune 500 companies for years.
  • Our Teams have the winning strategy to get great results for your Company.


Creative Team Services

Our Team has the knowledge and experience to choose the very best approach for your Company in a long or short form infomercial. One step in the strategy is to create a specific “lead generator’ where the price of the product is not mentioned in the show. Thus, leading the viewer to call in for more information.

The second (2nd) approach announces to call in “NOW” the price point in the “call to NOW” where the final pitch is made to get the viewer to call the 800 number and / or visit the website. In many situations, the price of the product or service will determine if your Infomercial show is a 28 minute in presentation length or a 30 – 60 or 120 second short Infomercial.

Production Team

Once our Team has written the Infomercial and approved the production process begins. First, we cast the talent. Our Team strategizes the very best way to present your message. Production will take place in a studio on location.

Our Teams use award winning production standards and are among the highest in the industry. Our Crews use HD cameras with 35 MM lenses for quality production presence. After shooting has been completed we move forward with post production editing, the creation and incorporation of animation, audio dubbing all takes place in an award-winning style facility.

DRTV Media Buying Team

Our Team recommends a two-week national cable media test. Our media buyers will research and prepare a media campaign specifically targeted for your Infomercial / Product.
The Networks will have a different 800 number so we can track which Networks are attracting the sales. Our media buyers will work closely with your Company, through all stages of the media buying process, from

DRTV media testing and analysis, through roll-out. This ensures direct response media buys through testing that lead to direct sales results.

Fulfillment and Call Centers

We will have several recommendations for selecting the right team to answer the calls and get the product delivered to the consumer. We will help you choose the most effective company for your product.

Retail Sales & World-Wide Distribution

Retailers have become much more sophisticated to the power of television advertising and marketing products on television, and putting the media dollars behind the brand also means success for them as well. Most of the larger retailers are interested in infomercial products, many of them have their own buying formulas for products with television sales.

Example: Wal-Mart’s opening orders for an infomercial product ranked number one in media is approximately, one million units as the opening first order.

Wal-Mart understands a television infomercial product will not sit on the shelve. Wal-Mart knows, there is already a consumer knowledge and demand, the consumer knows what the product. The infomercial is a very powerful tool.

Some Industry Facts Claim:

For every unit you sell on television through an infomercial or product commercial you can expect to sell 15 to 20 units in retail.
We have had countless clients come to us with great products, who have been rejected and turned down by big retail chains for years. However, with a successful infomercial campaign they have literally had retailers calling their Company to carry their products. Therefor by creating your own destiny and generating a consumer demand, resulting in the awareness, thus, means, sales and retail distribution to enhance the life of your Company.

International Distribution

The rest of the world also understands the power of television and infomercials. We can assist your Company find international partners that will purchase your products and pre-negotiated prices, run their TV commercial in different countries around the world and handle all the “local” aspects of marketing the product within a joint venture agreement. Many Companies have had enormously success on a worldwide basis.

Think Global – Think Worldwide, …

Hire American Film Studios Multi Media Division as your private consultant

For more information – contact us.

We’re happy to answer your questions you need to make an informed decision.